Jill Gunter discusses crypto evolution, privacy needs, and regulatory changes

Crypto’s Growing Recognition and Market Evolution

I was looking at these insights from Jill Gunter, and they really capture where crypto stands today. She’s a cofounder at Espresso, a blockchain infrastructure company, and has this Wall Street background that gives her perspective. She mentioned something that stuck with me: “I think that we are winning… crypto as a technology and dare I say as an industry… is winning.”

That’s quite a statement, especially when you consider how often people ask if crypto is dead. Gunter pointed out that the “crypto is dead” narrative keeps going viral, but the reality seems different. The technology keeps moving forward, even when sentiment fluctuates.

What’s interesting is how she sees the market evolving. There’s this shift happening where the next wave of demand isn’t coming from the early adopters anymore. It’s coming from newcomers—corporates, new startups, people who weren’t part of the original crypto culture. She called this “the most bullish thing”—seeing fresh blood enter the space.

Privacy as a Critical Component

Gunter talked a lot about privacy, which I think is becoming more important as crypto matures. She made this distinction that really made sense: privacy matters differently to different people. For individuals, it’s about personal freedoms. For large banks, it’s about keeping transaction details from competitors.

“You can do really interesting things with privacy and with compliance with zk,” she said, referring to zero-knowledge proofs. This technology seems to be bridging what used to be opposing needs—privacy and regulatory compliance.

She mentioned that all this financial transaction data is becoming “legible” and that every internet platform will eventually monetize it. That’s a bit concerning, honestly. But it also explains why privacy-focused crypto solutions are gaining traction.

Regulatory Shifts and Political Influences

The regulatory landscape has changed dramatically, according to Gunter. She described how the SEC used to issue subpoenas against entrepreneurs, which had a “massive chilling effect.” But now, she says, “The SEC has thrown open its front door and started inviting crypto entrepreneurs.”

That’s quite a turnaround. Sentiment has shifted in what she calls a “conservative direction,” which might mean more measured approaches rather than outright hostility.

The political angle is fascinating too. Gunter predicted that “It’s going to become a talking point that Trump launched Trump Coin.” She expressed concern that the industry giving billions to political figures could hold it back. With midterm elections coming up, crypto’s political influence is becoming more visible.

Infrastructure Durability and Ethereum’s Challenges

Gunter emphasized that “Infrastructure is really durable, and those elements are still around killing it.” Building infrastructure in crypto hasn’t been easy, she admitted, but it pays off. There’s this ebb and flow between applications and infrastructure that seems natural for any developing technology.

Ethereum faces some tough questions, according to her. “Ethereum is going to be forced into a tough reconciliation about decentralization,” she predicted. As corporate players enter the space, priorities change for infrastructure builders.

The Layer 2 framework seems to be resonating with newcomers because of its flexibility. Gunter mentioned that “We’re gonna have a lot of Spotify equivalents that get created here”—meaning new business models built on crypto rails.

Looking Ahead

What stands out is Gunter’s observation that “There is no longer going to be a crypto monoculture.” The space is diversifying, and that’s probably healthy. Different use cases, different priorities, different types of participants.

She believes crypto has had “a great impact rebalancing the conversation towards personal freedoms.” That’s a big claim, but when you think about how financial systems work, maybe there’s something to it.

The legacy banking system, with each bank running its own database, was “terrible” according to Gunter. Crypto offers alternatives, with bitcoin serving certain niches and stablecoins perhaps being even more significant.

It’s a complex landscape, and as Gunter noted, “It’s so difficult… to take that step back and see the forest for the trees.” But from her perspective, the forest is growing, even if individual trees sometimes struggle.